About us


Frederic Graff – a brand that is representing todays classic design interpretation and Swiss watches quality standard. Team objective – deliver high quality product for an affordable price. Frederic Graff watches design is inspired by exceptionally rich nature of Switzerland. First of all it’s the impressive mountain arrays, with their beauty being represented in the watch cases, the snowy mountain tops and crystal clear, flat as glass mountain lakes which dictate the details when creating Frederic Graff watches. Our watches are equipped  only the highest quality watch movements made by a Swiss manufacturer Ronda as well as scratch resistant sapphire coated crystals, mother of pearl dials and other components that makes Frederic Graff watches one of the greatest choices in this price category.

Frederic Graff – luxury, available to everyone!